Strategic Components
- 1.Raising awareness regarding exportation among companies in the sector;
- 2.Developing and implementing a competitive intelligence system for the sector;
- 3.Participating in and organizing promotional events for target markets;
- 4.Developing and implementing support services for target markets;
- 5.Facilitating the participation of buyers in business roundtables and events;
- 6.Improving the perceived value of Brazilian products;
- 7.Organizing promotional initiatives for the Brazilian fashion industry;
- 8.Qualifying communication processes for the sector;
- 9.Consolidating the Bags by Brasil brand on the international market.